Use cases
Different cannabis businesses, different first questions
A single-store retailer and a national brand want different answers from the same data. Here is where each kind of team usually starts.
What they share
Every cannabis business in this list operates under limits most industries do not face. Advertising options are narrower, rules change by state, and marketing to the wrong person carries real consequences. That is why identity data here needs more care than a general software pitch would suggest.
The same few principles apply no matter which type of business you run. Disclose visitor identification in your privacy policy. Honor opt-out and deletion requests. Do not treat a match as consent. Review your program with counsel in each market where you operate.
Where each team usually starts
Retailers tend to begin with Visitor Data and Traffic. Brands and vendors go to Company ID first. Agencies want the dashboard for client reporting, while larger groups care early about webhooks and access controls. None of this is fixed, so follow the question your business needs answered first.
Not sure which fits?
Book a demo and tell us how your business works. We will show you the parts of the portal that apply and skip the rest.
See it on your own traffic
We will walk through the portal, the pixel, and how consent works, then answer questions about your stores and systems.